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# Will AI replace models?

Updated October 2026

Models score 36 of 100 for AI exposure. 52% of their task time still needs a person. AI can do 21% today and speed up another 27%.

-   **21%** AI can do it
-   **27%** AI helps
-   **52%** Needs a person

Moderate exposure

Lower than 52% of the 923 occupations we scored.

## Task by task

We graded 10 tasks, listed here from most to least exposed. AI can do 2 of them today, speeds up 3 and leaves 5 to people.

| Task | AI exposure |
| --- | --- |
| Record rates of pay and durations of jobs on vouchers. Recording pay rates and durations is routine transcription and data entry. | 70% AI can do it |
| Report job completions to agencies and obtain information about future appointments. Routine completion reports and appointment queries are largely templated messages. | 60% AI can do it |
| Gather information from agents concerning the pay, dates, times, provisions, and lengths of jobs. Email and scheduling exchanges with agents can be drafted and tracked by AI. | 55% AI helps |
| Work closely with photographers, fashion coordinators, directors, producers, stylists, make-up artists, other models, and clients to produce the desired looks, and to finish photo shoots on schedule. AI can help scheduling and mood boards, but collaboration is live and in person. | 30% AI helps |
| Assemble and maintain portfolios, print composite cards, and travel to go-sees to obtain jobs. AI can help curate portfolios, but travel and printing cards are physical. | 25% AI helps |

[See what AI can take on across a sales team](https://www.aigentcy.com/ai-for/sales/)

## How models compare

All occupations (923)

Sales and related (22)

**Models score 36**, marked by the dark line. Each dot is a score, darker where more occupations share it. The short marks show the averages, 37 for all occupations and 54 for sales and related.

## Pay and outlook in the US

Median pay

$48,470 a year, May 2025

People employed

3,780 in the US, May 2025

Projected change in jobs

\-2.1% from 2024 to 2034

## Skills to build

-   Keep a booking and voucher log in Microsoft Excel
-   Pose live for photographers and fashion coordinators on set
-   Apply makeup and style hair for camera tests
-   Build portfolios and composite cards for go-see visits
-   Send agency job completion reports from Microsoft Word
-   Present lookbooks and mood boards in Microsoft PowerPoint

## Safer roles nearby

5 related occupations with lower scores.

-   [Makeup artists31 out of 100](https://www.aigentcy.com/ai-exposure/makeup-artists/)
-   [Costume attendants32 out of 100](https://www.aigentcy.com/ai-exposure/costume-attendants/)
-   [Camera operators33 out of 100](https://www.aigentcy.com/ai-exposure/camera-operators/)
-   [Actors29 out of 100](https://www.aigentcy.com/ai-exposure/actors/)
-   [Dancers16 out of 100](https://www.aigentcy.com/ai-exposure/dancers/)

## Questions about models and AI

Will models be replaced by AI?

Partly. About 3 in 10 working hours go to tasks AI can already do, mostly recording pay rates and durations on vouchers and sending routine job completion reports to agencies. Posing, makeup, and wearing garments stay with models because they need a live person on set.

Will AI take over modeling?

AI can already do 21% of the task time for models and speeds up another 27%. People still do 52% of it. The US has 3,780 model jobs, with a projected change of -2.1% from 2024 to 2034.

Which tasks will AI take over for models?

Recording pay rates and durations on vouchers scores 70 for exposure, since it is routine data entry. Routine job completion reports to agencies score 60, because they are largely templated messages. Agent exchanges about pay, dates, and job lengths score 55, since AI can draft and track the emails and scheduling.

Which tasks stay human for models?

Posing for artists and photographers scores 4 for exposure, since it needs live physical presence. Applying makeup and styling hair scores 5, because it is hands-on work on a live person. Dressing in sample garments scores 10, since AI only suggests accessory combinations. These human tasks carry 52% of task weight.

How can models stay valuable as AI spreads?

Keep the live work and hand the paperwork to AI. Pose on set, do makeup for camera tests, and keep portfolios and composite cards current for go-sees. Track vouchers in Microsoft Excel, draft agency replies in Microsoft Word, and check every AI draft before it goes out.

## Related jobs

-   [Artists45 out of 100](https://www.aigentcy.com/ai-exposure/artists/)
-   [Photographers43 out of 100](https://www.aigentcy.com/ai-exposure/photographers/)
-   [Product demonstrators42 out of 100](https://www.aigentcy.com/ai-exposure/product-demonstrators/)
-   [Visual merchandisers29 out of 100](https://www.aigentcy.com/ai-exposure/visual-merchandisers/)

## Next steps for models

-   ### Check your job
    
    Your job title is a rough guide. Your actual tasks decide your score. Paste your job description or CV and see which of your tasks AI can do.
    
    [Check your job](https://www.aigentcy.com/tools/ai-exposure-checker/) [Check your CV](https://www.aigentcy.com/tools/cv-checker/)
    

### Check which roles in your team AI can take on

We map your team's tasks, show what AI can do today and build the automations that pay back first.

[Book an AI audit](https://www.aigentcy.com/audit/)

## Related topics

-   [**Jobs AI can't replace**Cement masons score lowest, at 8.](https://www.aigentcy.com/ai-exposure/jobs-ai-cant-replace/)
-   [**Jobs most at risk from AI**Proofreaders score highest, at 76.](https://www.aigentcy.com/ai-exposure/jobs-most-exposed-to-ai/)
-   [**High-paying jobs with low AI exposure**Radiologists earn a median $420,860 and score 46.](https://www.aigentcy.com/ai-exposure/high-paying-jobs-low-ai-exposure/)
-   [**Entry-level jobs with low AI exposure**Cement masons need little prior training and score 8.](https://www.aigentcy.com/ai-exposure/entry-level-jobs-low-ai-exposure/)
-   [**Jobs AI speeds up the most**For natural sciences managers, AI speeds up 96% of task time.](https://www.aigentcy.com/ai-exposure/jobs-ai-speeds-up/)
-   [**AI and jobs in Malta**15 iGaming roles graded task by task.](https://www.aigentcy.com/ai-exposure/malta/)
-   [**Skills that keep work human**The skills to build in the jobs AI changes least.](https://www.aigentcy.com/ai-exposure/skills/)
-   [**Jobs A to Z**Every job we publish, by first letter.](https://www.aigentcy.com/ai-exposure/jobs/)
-   [**AI exposure by industry**Average scores for 22 occupation groups.](https://www.aigentcy.com/ai-exposure/industries/)
-   [**Write a CV screening software can read**How applicant tracking systems read a CV, and what to change.](https://www.aigentcy.com/ai-exposure/cv-screening-guide/)
-   [**AI for businesses**The tasks to automate first in each team and industry.](https://www.aigentcy.com/ai-for/)
-   [**How we score AI exposure**The grading, the weights and every source.](https://www.aigentcy.com/ai-exposure/methodology/)

Occupation data from the O\*NET 30.3 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under [CC BY 4.0](https://creativecommons.org/licenses/by/4.0/) and modified by Aigentcy. O\*NET® is a trademark of USDOL/ETA. Wage, employment and projection data from the U.S. Bureau of Labor Statistics. EU occupation names from ESCO, European Commission. AI usage signals from the Anthropic Economic Index (CC BY) and Microsoft Research (CC BY 4.0). [Methodology and sources](https://www.aigentcy.com/ai-exposure/methodology/). Scores © Aigentcy. Quote them with a link to the page.
